Our Story

Where the felt
meets the future.

Born at the intersection of international tournament expertise and engineering precision — PEM didn't set out to improve poker event management. It set out to replace how it had always been done.

The origin

Two worlds.
One platform.

For years, the people running Europe's most prestigious poker tournaments knew every inefficiency by heart: the handwritten rotation sheets, the radio calls that didn't reach, the payroll spreadsheets assembled at midnight after a twelve-hour event. They knew the problem with the precision of insiders who had lived it on every floor, at every level of play.

At the same time, a team of engineers and product designers — veterans of high-stakes, high-complexity software — were convinced that the gap between what event technology could do and what it actually delivered in the poker world was not a minor shortfall. It was an opportunity.

When these two worlds came together, PEM was the result. Not a workaround. Not a patch. A rethink of the entire operational layer — from the moment a dealer badges in to the moment the final payroll export lands in accounting.

100%

Digital event trail

Spreadsheets required

Real‑time

Rotation & push decisions

“

Events of any scale deserve infrastructure of the highest standard. PEM exists to make world-class operational precision available to every tournament, regardless of size — and to make the people who run them look exactly as capable as they are.

What we built

Every decision
in the system.

♠

Operational intelligence

Real-time dealer tracking, intelligent push chains, RFID badge integration and control-room visibility — the kind of operational command that used to require a team of supervisors with clipboards and radios.

♣

Event-specific rules

No two tournaments are the same. PEM lets organisers set their own rotation lengths, break structures, workload thresholds and table groups — per event, per day, without touching a line of code.

♦

End-to-end audit trail

From check-in to payroll, every movement is logged and reconstructible. Dealer history, table assignments, break records — the complete operational record of your event, always on hand.

♥

Dealer network & certification

A vetted, trained community of professional dealers — each carrying a verifiable PEM credential that organisers can trust and dealers can build a career on.

The team

Built by people
who know the game.

PEM is the product of people who have spent careers at the intersection of live events, competitive poker and technology infrastructure. The founding team brings together international tournament operations, software engineering and platform design — a combination that shows in every feature.

Marcello Caloro

Co-Founder & Chief Operations Architect

With a career spanning international-level tournament operations across Europe's most prestigious poker circuits, Marcello brings the operational intelligence at the core of PEM. His understanding of what happens on the floor — in real time, under pressure — is what makes PEM's logic work where other solutions fall short.

♠ ♣ ♦ ♥

The full team behind PEM represents decades of combined experience across live event management, distributed software systems and product design. More introductions to follow.

Where the feltmeets the future.

Two worlds.One platform.

Every decisionin the system.